mCRM

Engage your customers through the power and reach of the mobile phone to drive sales, loyalty, awareness and revenue.

OVERVIEW

Features & Benefits

Sybase mCRM brings the power of customer engagement technology to any company that wants to reach out to their customers through the mobile phone at every point in the customer life cycle. From creating awareness to enabling purchases, supporting the consumer post-purchase and driving customer retention, Sybase365?s end-to-end approach stands out in the marketplace. This provides Retailers, Brands, Agencies and any other consumer-focused enterprise a powerful, flexible solution from the global leader in mCRM.

Digital coupons and vouchers may be processed via existing EPOS infrastructure	No additional hardware is necessary with minimal requirement for any additional software development and integration.
Effectively reach any mobile subscriber in any market	Service is network agnostic and leverages leading reach of the Sybase 365 messaging network.
Consistent reporting and tracking of customer activity across all modules	Measure and optimize program effectiveness across entire customer lifecyle for greater ROI.
Integrated with Sybase mPayment platform	Take advantage of mPayment capability and networks without having to change core software.
Multiple integration points to existing CRM infrastructure	Minimize deployment time and cost while leveraging existing investment in applications.

OUR APPROACH

Our Approach

The Sybase mCRM suite supports enhanced consumer engagement across the entire customer lifecycle, from driving awareness to supporting point of sale voucher redemption and post purchase support. mCRM brings the power of customer engagement technology and the usability of SMS to any company that wants to reach out to their customers through their mobile phones.