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Business Analytics for 4G Operators

Telecommunication Providers Optimize Business Decisions with Sybase IQ

Opportunities and Challenges Presented by the Introduction of services on 4G networks

The introduction of 4G networks will create new opportunities for wireless operators and service providers, but will also present a range of fresh challenges. It gives service providers the chance to develop compelling new, differentiated wireless services, and potentially develop new sources of revenue.

However, introduction of next-generation wireless networks also leads to new architectural challenges such as the requirement to deliver services across different wireless network evolutions (2G, 3G, and 4G); to deliver services that are much more demanding on the network, to manage applications which generate substantially higher volumes of network traffic; and the imperative to meet raised customer expectation.

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